Statistics show that over 70% of people in the US drive to work alone every day. On average, we spend almost 11 hours driving each week. That is a lot of people and a lot of time on the road each day.
Businesses that are looking to get ahead can take advantage of this valuable resource. Billboards instantly come to mind when it comes to roadside advertising. However, there are better ways to engage potential customers on the road. One powerful way to promote your business in Charlotte, NC, is through vehicle wraps.
Creates Effective Advertising Through Commercial Vehicle Wraps
Vehicle wraps are vinyl adhesives that can be applied to any vehicle surface. You can put high-quality, large-scale stickers on your car or have it fully wrapped in vinyl. This is a great way to transform your car into the perfect marketing machine.
Because vinyl can be digitally printed, design options are virtually endless. Aside from your business logo, you can have images and graphics printed to make your vehicle more attractive on the road.
Here are reasons full vinyl wraps are a wise investment for your business.
Generates a High Number of Impressions Per Day
Studies have shown that a single vehicle wrap can generate up to 70,000 impressions per day. That can potentially translate to being visible to thousands of people per day.
This increase in visibility is a great way to get your brand out. This lets more people know about your business and creates interest in your brand.
Has a Low Cost Per Thousand Impressions
Compared to other forms of media, car wraps have a lower cost per thousand impressions. According to the Outdoor Advertising Association of America (OAAA), a vehicle wrap only costs $0.77 per impression.
This, along with the number of potential impressions you can get daily, makes vehicle vinyl wraps a worthwhile investment.
Works as an Impressive Advertising Tool
What sets commercial vehicle wraps apart is their ability to advertise on the road. Being mobile means being able to take your message to areas where your target audience can be.
Vehicle wraps also give you the unique opportunity to reach potential customers in high-traffic areas. Advertising in these areas costs more. However, you can promote your business here for free just by driving around or parking in these key locations.
Offers You a Versatile Sign Solution
Car wraps are very versatile. You have a lot of space to promote your business. These are perfect for:
- Increasing brand awareness
- Showcasing products and services
- Promoting deals and events
- Displaying seasonal offerings
- And more
Just remember to keep your design short and simple. This ensures your reader can fully digest your message and make your brand more memorable to your target market.
High-Quality Full Vehicle Wraps in Charlotte
As far as marketing tools go, vehicle wraps are guaranteed to make an impact on your customers. If you need high-quality vehicle wraps in Charlotte, NC, QC Signs and Graphics is your sign company of choice.