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Tips to Design the Perfect Truck Wraps

Fahrenheit Commercial Truck Wraps in Charlotte, NC

When you’re designing multiple commercial truck wraps, it may seem like there are a few more design challenges than normal. You want to have brand consistency between each of the vehicles. You may also want them to stand out, or you may want to use different trucks to test different designs. We can help you design commercial vehicle wraps that will make the most of your advertising opportunities. Here are a few tips that will help.

Tip #1: Start with Your Brand

The most important part of your commercial vehicle wrap design is your brand elements. You’ll want to include your brand name, as well as font and colors, in the design. And, it may limit which other elements you want to include. So, it’s important to start with your branding and add other elements that will work with it, instead of clash.

Tip #2: Simpler is Better

Most trucks provide huge canvases for your design. However, it’s a big mistake to fill that space up with a complicated, visually confusing design. Simpler designs are easier for people to understand, especially if they are driving by the truck quickly. Simpler designs ensure that you make the impact you want to, instead of confusing your audience.

Tip #3: Movement-Friendly Design

People won’t always be looking at your truck vinyl wrap when it’s stationary. In fact, it will usually be moving by them, perhaps at high speeds. So, you need to create a design that has a clear impact even when moving. Some elements that reflect movement, like arrows, look especially great. Make the text large, clear, and short, so that it can be read quickly as the truck moves.

Tip #4: Preview on Different Vehicles

Commercial vehicle wraps will look different on different trucks. It is important to preview the designs on all of your types of vehicles that the wrap will be on, to ensure that you’ll be happy with each one. Often, you’ll find that different kinds of trucks need a different design, so that all the elements are visible and look balanced on the truck.

Tip #5: Work with a Great Designer

Commercial truck wraps can be a challenge to design. Ultimately, working with the right designer will give you the best design, one that will make the most of your wraps and help you reach the most people. At QC Signs & Graphics, we make creative, effective truck vinyl wraps in Charlotte, NC. Contact us today.

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How Monument Signs Can Strengthen Brand Identity

The Quarry Monument Signage in Charlotte, NC

Monument signs are those beautiful signs you’ll catch on Charlotte roadsides. Instead of being right near the business that they are advertising for, these signs are a few feet away, to best catch the attention of people who are driving by. In fact, they can help you overcome a few challenges that prevent you from bolstering your brand identity. If you’re considering getting a “monument sign near me,” first discover why monument signs will strengthen your brand identity.

Elevated Materials

This kind of sign is a monument. It should fit right in with your landscaping or with the exterior materials of your building, to support and enhance your curb appeal. That elevated, elegant look, strengthens brand identities for those brands that want to appear beautiful, successful, high-end, and more. The materials that we can use for your monument sign include the same pavers on your walkways, or the same brick on your building, or a metal or plastic that works with your brand and your property.

Location, Location

The location of a monument sign makes brand outreach better. While many signs will only reach the customers, who have already decided to enter into your property, these signs are right at the roadside and oriented so that anyone who is simply driving by will read it. If your property has a large fence, an obscured entrance, or access control, these kinds of signs are an opportunity to strengthen your brand connection despite those factors. Signs that are near the roadside will do work for you, the way that fascia signs work for other businesses.

More of a Message

So many outdoor signs are just a brand name. If you want to connect more with your customers, and really leave a larger impression in their mind, a monument is a great choice. These signs have much more room, for a whole sentence of information. You can make great use of this space, using it to tell your customers what they need to know, or using it to attempt to connect with them. That message can really help strengthen your brand identity with anyone who reads the sign.  

Work with QC Signs & Graphics for Your Monument Sign

Don’t search for “monument signs near me,” you’ve already found them! At QC Signs & Graphics we supply monument signs for businesses in Charlotte, NC. Reach out to us today to get started on a sign that will strengthen your brand identity.

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Channel Letter Signs: Let Your Business Stand Out From The Competition

Best Channel Letters in Charlotte, NC

When you’re considering which sign you might place on your building, you’ll find that many experts will immediately suggest a channel letter sign. Why are these signs so popular in Charlotte (as well as everywhere else)? These signs can really make your business stand out. Here’s how they make such a big impact, and a bit of discussion on whether they might be the best sign for your business.

Complete Versatility

Channel letters can be made in your exact brand font, even if it’s a complicated serif script. We can also make channel letters light up in your exact brand color. They can be any size, we can mount them to your building in many different spots, and they can be made out of a range of materials. One of these signs can reflect your brand identity perfectly, which helps it stand out.

Light and Contrast

In one of these signs, only the letters are lit up, and not the background behind the sign. That makes for extreme contrast between the letters and everything else, especially at night. This really helps the sign stand out, and helps it be read easily, even at night. This helps your brand stand out even when you’re closed, which is important to maximize your reach.

Of course, reverse channel letters don’t have the same light contrast that front-lit channel letters do. These signs are instead lit from behind so that they have a halo-like effect around the letters. As this is a very unique lighting choice, it also stands out at night.

Visible from Afar

Of course, as they are large, lit signs, these signs are visible from far away. That means that more people can see the sign and see that your business is nearby.

Are Channel Letters Right for Your Business?

Channel letters are best for these kinds of businesses:

  • Those with brick and mortar locations
  • Those in busy plazas that need to stand out
  • Those that are open at night and need to stand out in the darkness

If you’re not sure if one of these signs is right for you, reach out to the experts at QC Signs & Graphics to get an educated opinion. If they aren’t right for you, we can help you find the sign that is.

Start by Talking to QC Signs & Graphics

QC Signs & Graphics offers design, creation, and installation of these signs, including reverse channel letters and those with other unique lighting options. Contact us today to get started with your sign.

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5 Creative Ways to Use Outdoor Lighted Business Signs

Outdoor Lighted Business Signage in Charlotte, NC

There are thousands of lighted business signs in Charlotte. While each sign tries to stand out from the crowd, only some of them achieve it. A sign that will truly stand out needs to be creative. At QC Signs, we have five creative ideas you can use for your outdoor lighted business signs, to be sure they get the attention that they deserve.

1. Add Your Slogan or Logo

So many of the signs you see on your street will be just the brand name. While that minimalist look once stood out, now it’s the norm. To show a bit more personality, consider adding your slogan or your logo to your sign. Outdoor LED signs can easily accommodate a longer message, which gives your customers more to look at and connect with.

2. Tell the World You’re Open

Outdoor signs are great brand ambassadors but don’t limit them to just spreading brand awareness. You can use large lit signs to communicate a lot of other information. Most commonly, companies will use a lit sign to declare that they’re open, but you can add other information that your customers need to know too. For example, note your sales, your customer satisfaction rate, or simple information such as which entrance customers should use.

3. Make it a Monument

Lighted business signs don’t have to be channel letters. Many other sign types can have lighted elements included in them. Monument signs are particularly effective when lit, as they sit right next to the roadside and are better when visible to drivers at night. You might also consider pylon signs, electronic messaging boards, and other lit options.

4. Add Arrows

Movement is motivating. If you want a sign that converts more customers, draws more foot traffic, and makes more sales, adding an element of movement is wise. For lighted business signs, arrows make the most sense. Point to your entrance and customers will be encouraged to step inside. This can also help clear up confusing entrances.

5. Ask the Experts

The best creative sign ideas come from an understanding of your brand and your customer. At QC Signs & Graphics, we take the time to really learn about your brand, to make a customized sign that will speak to your customers. Choose us for outdoor LED signs in Charlotte, NC, and reach out today.